European Alternatives to Shopify

Shopify is the world's most popular hosted e-commerce platform (Canadian-US). Store data, customer information, and transaction records are all managed on North American infrastructure.

4 European alternatives foundCategory: ecommerce-platforms

Why switch from Shopify?

  • Customer purchase data and personal information processed outside the EU
  • Transaction fees on top of payment processing fees (unless using Shopify Payments)
  • European alternatives understand EU consumer law, VAT rules, and GDPR natively
  • Open-source options like Shopware give you full ownership of your shop and data

Best European Alternatives to Shopify

1

Shopware

🇩🇪 Germany, Schöppingen

API-first, open-source e-commerce platform that is the market leader among shop systems in Germany, built on Symfony and Vue.js with 3,100+ community extensions

Key advantages:
  • Used by nearly 100,000 brands worldwide; market leader in Germany with 3,100+ community extensions available in the Shopware Store
  • API-first headless architecture built on Symfony 7 and Vue.js 3, enabling multi-channel sales across web, mobile, Alexa, Google Home, and Instagram
  • Free Community Edition (MIT license) with no feature restrictions; paid plans start at EUR 600/month (Rise) for B2C, EUR 2,400/month (Evolve) for B2B, and EUR 6,500/month (Beyond) for enterprise
Open SourceFree TierGDPR
Full reviewVisit Shopware
2

PrestaShop

🇫🇷 France, Paris

Europe's most widely adopted open-source e-commerce CMS, powering 300,000 online stores in 60 languages across Europe and Latin America

Key advantages:
  • 300,000+ active stores worldwide across 60 languages; leading e-commerce CMS in Europe and Latin America by store count
  • 300+ built-in features for product management, payments, shipping, and supplier management; 50+ integrated payment solutions including PayPal, Stripe, and Apple Pay
  • Addons marketplace with 4,000+ modules and themes for extending store functionality; developed by PrestaShop, certified partners, and community contributors
Open SourceFree TierGDPR
Full reviewVisit PrestaShop
3

Plentymarkets (PlentyONE)

🇩🇪 Germany, Kassel

All-in-one e-commerce ERP for multichannel sellers, connecting 50+ marketplaces and 70+ sales channels with integrated order processing and warehouse management

Key advantages:
  • Processed 116 million+ orders with EUR 9.8 billion+ GMV in 2023; serves 55,000+ users across startups, mid-market, and enterprise merchants
  • Integrated multichannel selling across 50+ marketplaces (Amazon, eBay, Zalando, Otto) and 70+ sales channels including point-of-sale systems
  • Full ERP functionality in a single platform: PIM (Product Information Management), order processing, warehouse management, invoicing, fulfillment, and returns management
Free TierGDPR
Full reviewVisit Plentymarkets (PlentyONE)
4

DanDomain

🇩🇰 Denmark, Skanderborg

Denmark's largest webshop and hosting platform, managing 500,000+ domains and 3,000+ active webshops with native Danish payment integration (Dankort, MobilePay)

Key advantages:
  • 75,000+ customers and 500,000+ registered domains; Denmark's largest hosting and webshop provider with 3,000+ active webshops (85% on .dk domains)
  • Integrated webshop platform with built-in Danish and Nordic payment solutions (Dankort, MobilePay), SSL certificates, spam filters, and GDPR compliance tools
  • Full hosting stack: shared hosting (5-50 GB), VPS hosting, WordPress hosting with one-click CMS installs, and Microsoft 365 email integration with 99.9% uptime SLA
Free TierGDPR
Full reviewVisit DanDomain

How They Compare to Shopify

ProductCountryOpen SourceFree TierFounded
ShopifyUSNoVaries—
Shopware🇩🇪 GermanyYesYes2000
PrestaShop🇫🇷 FranceYesYes2007
Plentymarkets (PlentyONE)🇩🇪 GermanyNoYes2001
DanDomain🇩🇰 DenmarkNoYes1999

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Frequently Asked Questions

What is the best European alternative to Shopify?

Shopware (Germany) is the leading open-source European e-commerce platform. PrestaShop (France) is excellent for smaller shops. Saleor (Poland) is the best headless commerce option for developers.

Are European e-commerce platforms as feature-rich as Shopify?

Shopware and PrestaShop have extensive plugin ecosystems. They natively support EU requirements like VAT MOSS, cookie compliance, and withdrawal rights that Shopify handles through third-party apps.

Migration guide coming soon

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