European e-commerce platforms for building online stores β open-source and hosted alternatives to Shopify with EU data hosting and no platform lock-in.
Denmark's largest webshop and hosting platform, managing 500,000+ domains and 3,000+ active webshops with native Danish payment integration (Dankort, MobilePay)
Alternative to: Shopify, Squarespace Commerce, GoDaddy
All-in-one e-commerce ERP for multichannel sellers, connecting 50+ marketplaces and 70+ sales channels with integrated order processing and warehouse management
Alternative to: Shopify, BigCommerce, ChannelAdvisor, Linnworks
Europe's most widely adopted open-source e-commerce CMS, powering 300,000 online stores in 60 languages across Europe and Latin America
Alternative to: Shopify, WooCommerce, Magento (Adobe Commerce)
GraphQL-first, headless commerce API with 21,000+ GitHub stars, purpose-built for composable MACH architecture and developer-first workflows
Alternative to: Shopify (headless), BigCommerce, commercetools
API-first, open-source e-commerce platform that is the market leader among shop systems in Germany, built on Symfony and Vue.js with 3,100+ community extensions
Alternative to: Shopify, Magento (Adobe Commerce), BigCommerce
Estonian multilingual website builder with native e-commerce, supporting 40+ content languages with one-click switching and built-in Baltic/Nordic payment gateways
Alternative to: Squarespace, Wix, Shopify (for small multilingual stores)
| Product | Country | Open Source | Free Tier | Founded |
|---|---|---|---|---|
| Shopware | π©πͺ Germany | Yes | Yes | 2000 |
| PrestaShop | π«π· France | Yes | Yes | 2007 |
| Saleor | π΅π± Poland | Yes | Yes | 2020 |
| Plentymarkets (PlentyONE) | π©πͺ Germany | No | Yes | 2001 |
| DanDomain | π©π° Denmark | No | Yes | 1999 |
| Voog | πͺπͺ Estonia | No | No | 2007 |
Shopware is the most popular in Germany with a strong open-source community. PrestaShop leads in France and Southern Europe. Saleor is the top headless/API-first option.
Shopware, PrestaShop, and Saleor all have free open-source editions. Plentymarkets and DanDomain are paid-only but offer all-in-one solutions.
Shopware and PrestaShop both offer Shopify migration tools. Most EU platforms support CSV product import and have active migration communities.
We're building step-by-step guides for switching from Shopify, BigCommerce to European alternatives. Request a guide and we'll prioritise it.